In this over saturated market it is becoming ever more important to set yourself apart by creating a brand and an identity that demands peoples attention and creates an awareness of your photography and studio. There are many, many way that this can be achieved and we will be looking at areas of marketing and branding at our next seminar at Loxley in early February. We are also offering small, boutique, workshop on marketing and branding here at Claremont. These workshops are limited to 4 delegates allowing us to devote time to each photographer and enabling us to look as some of their specific issues.  Its not just how you present yourself or your studio its about your personal style, your photography and your ability to relate to each and every potential client.   BE DIFFERENT AND BE NOTICED.

We are now preparing for our LIGHT TO INSPIRE workshop at Loxley Colour in a couple of weeks time. Long sold out and currently around 20+ people on a waiting list so we may look at hosting another of these workshops in early 2011. This is a simple image commissioned by a client a couple of months ago and once again lit by our single soft box and small reflector to left of camera to kick back some detail. D700 with the 85mm 1.4 lens.  Soft box on a Bowens 500 Gemini and a reflector on a stand left of camera position.